Google Adwords Ad Scheduling
June 18, 2006 · Filed Under PPC Advertising
Google didn’t take much long to step up and implement ad scheduling. MSN Adcenter started with it and it was greatly received by advertisers.
Ad Scheduling provides flexibility to advertisers to specify when their ads should be shown (like people surf entertainment sites more than in morning or office hours). Advertisers also have control on which days of weeks their ads would be running.
Google Explains it in their adwords blog post: Introducing ad scheduling
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